Privacy Policy

Last updated: April 18, 2025

At Cult Media TV, we value transparency, community, and trust. This Privacy Policy outlines how we collect, use, and protect your personal information when you interact with our content, make purchases, subscribe to our updates, or otherwise engage with our website and services. We're committed to protecting your privacy while providing a cultural platform that represents real stories and real people.

1. Information We Collect

We collect personal information to deliver the best possible experience and ensure our operations, drops, and communication with you are smooth, secure, and meaningful.

a. Information You Provide Directly

When you interact with Cult Media TV, you may voluntarily provide us with information such as:

• Name
• Email address
• Shipping and billing addresses
• Phone number
• Payment details (processed securely via Shopify or integrated third-party payment processors)
• Any information submitted through contact forms or during account registration

This information is collected when you:

• Place an order through our online store
• Subscribe to our newsletter or marketing updates
• Contact us for customer support or other inquiries
• Enter giveaways, contests, or participate in surveys

b. Information Collected Automatically

When you visit our website, certain data is collected automatically through your browser, device, and interaction with the site. This includes:

• IP address
• Browser type and version
• Device type and operating system
• Referral URL or website that brought you to us
• Pages viewed, time spent on site, and click behavior
• Cookies, pixels, or similar tracking technologies

We use tools like Google Analytics, Meta Pixel (Facebook/Instagram), and Shopify's analytics to help us understand user behavior and optimize the performance of our website and marketing.

2. How We Use Your Information

Your data is never sold. We only use it for purposes that benefit your experience and help us grow the platform responsibly.

We may use your personal information to:

• Process and fulfill your orders, including payment processing, shipping, and delivery notifications
• Communicate with you, whether for order confirmations, support, or marketing (if you’ve opted in)
• Send newsletters, announcements, and promotional content
• Improve our website performance, user experience, and content based on browsing behavior
• Analyze trends and measure how our content is performing across channels

We also use collected data to:

• Personalize your experience based on how you engage with the site or past purchases
• Provide relevant advertising through platforms like Facebook, Instagram, and Google
• Prevent fraud, detect abuse, and maintain the security of our site

3. Sharing Your Information

We only share your personal information with third parties when necessary to operate Cult Media TV, fulfill your orders, or improve your experience. These partners are carefully chosen and only have access to data relevant to their role.

We may share your information with:

• Shopify, our e-commerce platform, to process transactions and manage our online store.
• Payment providers, such as PayPal, Stripe, or Shopify Payments, to securely complete transactions.
• Shipping and fulfillment services, such as USPS, UPS, or FedEx, to deliver your orders.
• Analytics and marketing platforms, including Google Analytics and Meta (Facebook/Instagram), to help us understand audience behavior and serve personalized content.
• Email service providers, like Klaviyo or Mailchimp, to manage newsletters and promotional emails.

We never sell or rent your data to outside parties. We may disclose information if legally required (e.g., by court order or law enforcement request).

4. Behavioral Advertising & Cookies

We use tracking tools like cookies, pixels, and tags to understand how users engage with our website and to provide relevant marketing messages.

a. What Cookies Do

Cookies are small files stored on your device that help us:

• Remember what’s in your cart
• Save your preferences (like language or region)
• Understand how you browse our site
• Measure ad performance and audience engagement

b. Advertising Pixels & Third-Party Tools

We use tools like:

• Meta Pixel to serve ads on Instagram or Facebook based on what you do on our site
• Google Ads and Analytics to measure website performance and create retargeting campaigns

You can control or disable cookies at any time through your browser settings. You can also opt out of interest-based advertising via:

• Network Advertising Initiative
• Digital Advertising Alliance
• Your Google Ads Settings
• Facebook Ad Preferences

Note: Disabling cookies may affect how our website functions for you.

5. Your Rights

Depending on your location (especially California or the EU), you may have certain rights under privacy laws:

For California Residents (CCPA/CPRA):

You have the right to:

• Know what personal information we collect and why
• Request access to your personal data
• Request deletion of your data
• Opt out of the “sale” or “sharing” of your personal information (note: we don’t sell it)
• Correct inaccurate personal data

To exercise any of these rights, please contact us at privacy@mycult.tv or use our Contact page.

For Residents in the EU or UK (GDPR):

If you're located in the European Economic Area or United Kingdom, you may have the right to:

• Access your personal information
• Request correction, deletion, or restriction of processing
• Object to our processing of your data
• Request data portability

We process your information under legal bases such as your consent, to fulfill a contract (e.g., your order), or for our legitimate business interests.

6. Data Retention

We keep your personal information only as long as needed to provide you with our services, to comply with legal obligations, or to resolve disputes.

• Order information is retained unless and until you ask us to delete it.
• Newsletter and email opt-in data is stored for as long as you remain subscribed or until you request deletion.
• Analytics and behavioral data is typically retained in anonymized or aggregated formats for business insights, unless otherwise required.

If you’d like us to delete or anonymize your information, email us at privacy@mycult.tv

7. Security

We take your data security seriously. While no online system is 100% secure, we follow industry best practices to protect your personal information.

• Our site uses HTTPS encryption to secure data transmission.
• Payment details are processed securely via trusted third-party providers (e.g., Shopify Payments, Stripe, PayPal).
• Access to customer data is limited to authorized personnel only.

That said, we encourage you to take basic precautions, like creating strong passwords and avoiding public Wi-Fi when submitting sensitive info.

8. Minors

Cult Media TV is not intended for children under 13 years of age. We do not knowingly collect or store personal data from minors.

If you’re a parent or guardian and believe your child has provided us with personal information, contact us at privacy@mycult.tv so we can promptly delete it.

9. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices, technology, or legal requirements. When we do, we’ll revise the “Last Updated” date at the top of the page.

We encourage you to check this page periodically to stay informed about how we handle your information.

10. Contact Us

Questions, requests, or concerns about your privacy? We're here to help.

Cult Media TV
📧 Email: hello@mycult.tv
🌐 Website: www.mycult.tv

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